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Your patient database has never been more important.

In Digital & Traditional Marketing, Unique Sales Process by ChelseaLeave a Comment

Our data from across the country shows that while many practices are on the road to recovery from the COVID-related lockdowns earlier this year, new patient intakes are tending to lag. Many practices are surviving on their patient database with a higher percentage than normal of sales coming from existing patients. So that means it’s …

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Is your 2021 marketing plan ready to go?

In Community Marketing, Digital & Traditional Marketing by ChelseaLeave a Comment

This may be the most important year ever to have an effective, efficient marketing plan for your hearing care practice. With all of the uncertainty out there, you need to make sure you’re driving patients to your practice in a cost-effective way. But if you’re like most practice owners, you probably don’t know exactly where to start, …

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Increase hearing aid sales with virtual consumer seminars

In Digital & Traditional Marketing by ChelseaLeave a Comment

Data from practices across the country shows that revenue is starting to bounce back – and some practices are already exceeding their pre-COVID revenue and “new patient” intake levels. Whether you’re back to your pre-COVID levels or not, how are you going to grow in the coming months given the uncertainty we all face with the pandemic …

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How will you attract and serve patients going forward?

In Digital & Traditional Marketing, Operational Best Practices, Practice Branding, Unique Sales Process by ChelseaLeave a Comment

Even before COVID-19 turned the entire world upside down, hearing care practices were dealing with a revolution of their own. Baby Boomers are the primary demographic of patients new to our practices, and they are very different consumers from the ones that preceded them in the Greatest Generation. They don’t respond to marketing, counseling, or …

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Private Practice Resources for COVID-19

In Community Marketing, Digital & Traditional Marketing, Practice Branding by ChelseaLeave a Comment

We are in uncharted territory as private practice owners, and each day brings us new challenges and uncertainty. It is always our goal at Pivot Hearing to develop strategies and tools for our fellow private practice owners to help them achieve the patient care and business success they desire.  Pivot Hearing is working with HR, …

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The Hearing Aid Test Drive: A Whole-Practice Approach for the New Consumer

In Digital & Traditional Marketing, Operational Best Practices, Practice Branding, Unique Sales Process by ChelseaLeave a Comment

Private practices are facing unprecedented market forces that are making it harder than ever to compete. Learn about a strategy for tackling these challenges head on that puts the patient at the center – it’s called The Hearing Aid Test Drive ™. Watch Pivot Hearing’s AudiologyOnline webinar at your convenience. AO content is open access (free) so you …

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Robert Traynor joins Pivot Hearing as a Private Practice Consultant

In Clinical Support, Community Marketing, Digital & Traditional Marketing, Finance & Accounting, Operational Best Practices, Practice Branding by ChelseaLeave a Comment

Robert Traynor joins Pivot Hearing as a Private Practice Consultant. Pivot Hearing announced today that Robert Traynor, Ed.D., MBA, FNAP, has joined the team as a Private Practice Consultant. There is a natural fit between Pivot Hearing and Robert Traynor, who in addition to being a thought leader and widely respected academic in the space, …